Managing customer feedback includes both short and long-term objectives. It involves responding to feedback as it happens and collecting and analyzing feedback from many customers to look for recurring problems and opportunities. This video explores what it takes to respond to feedback as it happens, the tactical aspect of managing customer feedback.
Learn more about 5 steps to managing customer feedback in real time in this video from my LinkedIn Learning course “Customer Service: Managing Customer Feedback.”
Managing customer feedback in real time from Customer Service: Managing Customer Feedback by Brad Cleveland