Customer Experience (CX) Tools

These tools can help propel your team into action.

AI Idea Starter

AI Idea Starter

Use this framework to see the big picture and the specifics that help you unlock the power of AI in customer service. ➡️

ROI Calculations Toolkit

ROI Calculations Toolkit

A cost-benefit toolkit, including returns on improvements and costs of inaction, can help rally support for customer experience investments. ➡️

Customer Queue Calculator

Customer Queue Calculator

This Excel-based tool helps you estimate base staff, understand customer queues, and illustrate the “power of one.” ➡️

Seven Aspects of Service & Support Metrics

Seven Aspects of Service & Supporting Metrics

This worksheet identifies seven key aspects of customer service and provides example metrics for each. Use the space provided to identify metrics that make sense in your environment. ➡️

Customer Access Strategy

Customer Access Strategy

A customer access strategy (CAS) is a framework that defines how customers can interact with your organization to access the information, services and expertise they need. ➡️

Customer Expectations

Customer Expectations

Use this worksheet to describe your customers’ expectations. Space is included for you to identify potential quality standards and how systems and processes can help deliver services. ➡️

10 Customer Expectations Reference Card

10 Customer Expectations Reference Card

Use this reference card to remind your team of these 10 universal customer expectations. Provided in several sizes for easy distribution and use. ➡️

Example Customer Journey Maps

Example Customer Journey Maps

Journey maps are visual tools used by organizations to tell the story of a particular type of customer’s experience. There are many different types of journey maps. ➡️

Customer Experience Leadership Glossary

Customer Experience Leadership Glossary

This glossary provides industry-standard terminology to help leaders, teams, and organizations build a world-class customer experience strategy. ➡️

Contact Center Management Glossary

Contact Center Management Glossary

Your go-to resource for essential contact center terms, metrics, and best practices—helping you optimize operations, enhance customer interactions, and drive service excellence. ➡️